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Lawyer at laptop thought leadership

7 Statistics That Prove How Valuable Thought Leadership Marketing Is

Most law firms engage in various forms of content marketing. Fewer actually practice true thought leadership marketing. The qualitative difference between the two is significant, as is the quantitative impact on a firm’s bottom line.

Jay Harrington - January 28, 2020
It’s-Time-to-Overcome-Your-Fear-of-Narrowing-Your-Focus

It’s Time to Overcome Your Fear of Narrowing Your Focus

Jay Harrington says if you want more business, build a narrowly-focused practice.

Jay Harrington - January 13, 2020
lawyer pushing 10 maxims button Law Firm Marketing Strategies

10 Maxims to Make Your Law Firm Marketing Better

Too many firms will just keep doing the same old things they've always done. These maxims are for the rest of you.

Jay Harrington - December 25, 2019
start a podcast

My No. 1 Marketing Tip for Lawyers in 2020: Start a Podcast

Jay Harrington says it's time to jump in and ride the podcasting wave.

Jay Harrington - November 20, 2019

3 Ways for Young Associates to Get Off to a Fast Start

Want to make an impact in the first year at your firm? Jay Harrington lays out steps you can take to accelerate your path along the profession's learning curve.

Jay Harrington - October 18, 2019

Create a Digital Trail to Your Website Bio

You can’t passively sit by and wait for prospects to stumble upon your attorney bio. Jay Harrington explains how important it is to funnel people in the right direction.

Jay Harrington - September 30, 2019
light bulb book of business

This Is How You Build a Book of Business

Even if you are a brand-new associate, Jay Harrington says it's never too early to think about business development. Here are four principles to keep in mind as you get started.

Jay Harrington - August 29, 2019

Sell Yourself One Hour of Your Time Every Day

A billionaire lawyer's advice: The best investment you’ll ever make is investing in yourself. Set a big ambitious goal, then sell yourself an hour each day to work toward achieving it.

Jay Harrington - July 29, 2019
linkedIn strategy Linkedin for Lawyers

A Simple 3-Month Strategy for Lawyers Who Are New to LinkedIn

Aim for sequential growth that eases you into LinkedIn's many tools. Get comfortable. Gain confidence.

Jay Harrington - June 13, 2019
How to be a thought leader

How to Become a Thought Leader

Principles to keep in mind when building your personal brand through the content you produce and share.

Jay Harrington - May 28, 2019
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