Business Development

What do you say when people ask you what you do? Will Hornsby explains some of the stickier points of networking and lawyer specialization.

Brokers are the ideal referral partners for real estate attorneys. Now’s the time to nurture your relationships so you stay top of mind. Real estate attorneys, brokers and title agents are emerging from a roller coaster period that saw home ...

Law firms, lawyers and other professionals can learn from past economic downturns. There are many useful and inspirational lessons to learn about how law firms and other organizations have successfully weathered prior economic storms, then ...

Neville Pokroy | It’s quite simple to compete successfully with larger firms, as long as you keep these 10 factors in mind.

Annette Choti | Your About Me webpage is a client’s first introduction to who you are and how you can help them.

Michael Rynowecer | Demand is broad and deep for outside counsel. Revelations from BTI's 19th Annual Survey of Top Legal Officers.

Annette Choti | Developing an effective marketing strategy takes time and money. Ensure you get results by avoiding these eight spending traps.

Every day offers opportunities to build trust with a client or prospect, thereby setting your firm apart from the competition. Here are eight easy ways to do just that in your communications.

Sally Schmidt | Turning satisfied clients into loyal clients will make your practice more profitable and enjoyable.

Jay Harrington | A growth mindset, manifested through daily business development activity, is the lead domino for achieving your long-term career goals.