Annette Choti | If you are looking to boost your firm's online visibility, consider publishing an e-book.

Annette Choti | Whether you manage your firm’s digital marketing strategy or outsource your marketing, here are the trends you should know.

Annette Choti | If you are at a loss for how to get more five-star Google reviews, here's a look at the most effective strategies.

Annette Choti | A quick primer on some of the most common law firm website ethics rules.

Annette Choti | Benefits and challenges of live chats and bots, as well as popular platforms.

Annette Choti | Seven helpful hints to help you produce a top-notch legal blog — and nine quick tips to ramp it up!

TikTok is fertile ground for marketing legal services, but it takes more than a talent for lip syncing to attract the right kind of attention. You need an SEO for TikTok strategy to ensure your #lawyertiktok videos aren’t lost among the ...

Annette Choti | An audit allows you to closely examine your site’s content, design, and the user experience it provides.

Annette Choti | Perhaps it is time to transform your LinkedIn page into a lead-generating, rank-boosting marketing tool.

Annette Choti | Using your Facebook page effectively requires effort, but here are tips to make increasing engagement less overwhelming.