Katherine (Katie) Hollar Barnard is the managing partner of Firesign | Enlightened Legal Marketing, a marketing communications firm that focuses on law firms and legal services providers. A former Big Law CMO, she advises law firms and legal service providers on brand identity, marketing communications and more. She has helped lawyers start new law firms in a variety of fields, from intellectual property to mediation to insurance recovery. Follow Katie on LinkedIn.

Theda “Teddy” Snyder mediates civil disputes, workers’ compensation and insurance coverage cases, including COVID-19 related coverage disputes, in person or by video. Teddy has practiced in a variety of settings and frequently speaks and writes about settlements and the business of law. She was a Fellow of the College of Law Practice Management and is the author of four ABA books, including “Women Rainmakers’ Best Marketing Tips, 4th Edition” as well as “Personal Injury Case Evaluation” available on Amazon.com. Based in Los Angeles, Teddy can be found at SnyderMediations.com and on Twitter @SnyderMediation.

Ari Kaplan is the author of “The Opportunity Maker: Strategies for Inspiring Your Legal Career Through Creative Networking and Business Development,” 2nd Edition (West Academic) and “Reinventing Professional Services: Building Your Business in the Digital Marketplace” (Wiley). He provides training on dynamic networking, including “Advanced LinkedIn Strategies to Empower Your Networking and Transform Your Outreach.” Follow him @AriKaplan on Twitter and learn about Lawcountability here.

Marin McCall is the Digital & Social Media Manager at the Illinois Supreme Court Commission on Professionalism. Marin manages the Commission’s social media (LinkedIn, Facebook, X, Instagram and YouTube) and supports the Commission’s website and digital marketing to keep lawyers and judges informed of the latest in legal professionalism. Connect with Marin on LinkedIn.

Doug Walker has been publishing content on the internet since 2005. He writes for many legal publications and consults for small law firms. Doug lives in Idaho and enjoys family, writing, the outdoors, and spending time with his faithful dog, Jack.

Jay Harrington is the owner of Harrington Communications, a leading thought-leadership PR and marketing agency that specializes in helping law firms and lawyers build awareness, influence and new business. Jay is the author of three books for lawyers on issues related to business and professional development, including “The Productivity Pivot,” “The Essential Associate” and “One of a Kind: A Proven Path to a Profitable Practice.” He podcasts at The Thought Leadership Project and writes a weekly email newsletter. Previously, he practiced law at Skadden Arps and Foley & Lardner. Follow him @JayHarrington75.

Wendy Merrill is a fierce advocate for improving the practice of law. She has worked with thousands of lawyers around the world, providing practical guidance and techniques designed to help lawyers and their firms thrive. Wendy is the proud CEO of StrategyHorse, a consulting firm committed to boosting law firm profitability with proven strategies, and co-founder of The Savvy Advocate, a unique associate training program designed to prepare younger lawyers and their firms for success. She is also an author and prominent speaker on law firm growth strategy, winning the war for legal talent, bridging the generational gap in law firms, and more.

Marc Lauritsen, president of Capstone Practice Systems and author of “The Lawyer’s Guide to Working Smarter with Knowledge Tools,” is a Massachusetts lawyer, technologist and educator who helps people work more effectively through knowledge systems. He has taught at five law schools, conducted path-breaking work on document drafting and decision support systems, and run several software companies. Follow him on Twitter @MarcLauritsen and on LinkedIn.

Camille Stell is the Vice President of Risk & Practice Management for Lawyers Mutual NC and co-author of “RESPECT: An Insight to Attorney Compensation Plans 2nd Edition” (October 2024). Camille is a Fellow of the College of Law Practice Management, a member of the North Carolina Pro Bono Resource Coordinators Network, the Advisory Board for the Legal Aid of NC Innovation Lab, and on the Advisory Group for the Duke Law Tech Lab. Connect with Camille on LinkedIn.

Charity Anastasio is Practice and Ethics Counsel for the American Immigration Lawyers Association. She is an ethics nerd and practice management ambassador who advises lawyers through consultations, publications, workshops and presentations. She was named an ABA 2020 Women in Legal Tech Honoree and a 2024 V|Lex/Fastcase 50 Honoree. Charity is a member of the ABA Law Practice Division and on the 2026 ABA TECHSHOW planning board. Find her on LinkedIn.

Expert contributor.

Brooke Lively is the CEO and founder of Cathedral Capital, a team of CFOs and profitability strategists who help entrepreneurs turn their businesses into profitable companies. After earning her MBA, Brooke built a seven-figure company in under two years. As a Chartered Financial Analyst, she and her team work with Hall of Famers, Inc. 5000 businesses, CEOs and small business owners. She has been named a Top 25 Women to Watch, 2016 – 2020 Diversity Journal Women Worth Watching, and to Fort Worth’s 2016 CFOs of the Year. She is a highly regarded speaker and author of several books. Follow her on LinkedIn.

Susan Cohodes is a trial attorney who practiced for more than 35 years, first in Chicago and for the last 31 years in Seattle. Susan has spent her entire career fighting for injured clients. In 2024, Susan became Of Counsel to her firm and is now pursuing her passions of knitting, writing — and following her beloved Green Bay Packers around the country.

Gene Commander is an executive business counselor and thought leader for the legal industry, with a special focus on smart growth strategies for law firms. Through its research team, Gene Commander Inc helps law firms stay ahead of the curve by adapting to the demographic, professional, and technological trends that are transforming the business of law. Gene is also an accomplished author and speaker drawing on over 40 years of experience in the legal profession while practicing law with small, midsize and national firms. His past roles include serving on the management committee of a midmarket law firm and as managing shareholder in the Denver office of an Am Law 100 firm. Gene can be reached at gene@genecommanderinc.com.

Ivy B. Grey is the Chief Strategy & Growth Officer for WordRake and the author of “Digital Due Diligence: A Practical Guide to AI and Ethics in the Legal Profession.” Before joining WordRake, she practiced bankruptcy law for 10 years. In 2020, Ivy was recognized as an Influential Woman in Legal Tech by ILTA. She has also been recognized as a Fastcase 50 Honoree and included in the Women of Legal Tech list by the ABA Legal Technology Resource Center. Follow Ivy on Twitter @IvyBGrey or connect with her on LinkedIn.