Business Development

These days, potential clients are going to look you up online before they ever meet you. They want to see who you are, what you’ve done and where you earned your law degree. The headshot you’re using on your website and on social media speaks ...

Walter McCorkle | At long last, you have free time to focus on business development activities. Here's your checklist.

Jay Harrington | If you want to get ahead, you need to set aside the time to learn and continuously grow and improve. Here are three keys.

Eventually, the crisis will pass. But can you afford to wait? Jay Harrington has positive steps you can take over the next 30 days to set you up for business development success.

Annette Choti | If you are at a loss for how to get more five-star Google reviews, here's a look at the most effective strategies.

Creating an effective attorney bio for your website can have an immediate, positive impact on both your personal book of business and your firm’s bottom line. A personal bio helps interested parties get to know you and validate your legal ...

Consider these five factors, when it's time to hire a law firm's first marketing or business development professional.

Sally Schmidt | Football games are often won or lost in the fourth quarter. Here are some things you can do to finish the year strong.

Laura Ernde | Feeling hidden away while working from home? Here are ways to boost your online visibility — and stay top of mind with potential clients.

Understanding the four stages of the buyer journey can point to ways to improve your marketing, practice management and payment systems.