Digital Marketing for Law Firms

A recent survey by iLawyer Marketing sought to identify key decision-making factors for consumers when hiring a personal injury attorney.

Sally Schmidt | Tips for managing pricing conversations to deepen your relationships.

Kerry Barrett | The digital-first vetting process has become standard practice for clients choosing legal representation.

David Arato | Here are three human-centered strategies to balance GenAi's efficiency with your authentic legal voice.

Learn to read a legal marketing report the way you read any complex document: critically, strategically and with an eye for what matters.

Sasha Berson | You might have heard horror stories, or lost money with previous PPC campaigns. These 10 strategies will help you understand how to succeed.

David Arato | Is blogging an effective strategy for client acquisition in 2025, or should lawyers direct their efforts elsewhere?

These tools can help boost your digital PR efforts while getting more backlinks for your law firm’s website.

Lindsay Hanoski | Bluesky-curious? The new social network is gaining traction, and now could be the optimal time for attorneys to join the platform.

Annette Choti | Learn how AI is changing online research, website optimization, on-page behavior, and client expectations.