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Thought Leadership for Lawyers

digital PR for attorneys
How Digital PR Helps Attorneys Gain a Competitive Advantage

Digital PR is about enhancing your visibility and thought leadership through online placements, content and partnerships.

Chris Rossi - May 22, 2024
presentation
The Four Parts of Your Presentation

To present a subject effectively, you need to optimize the speaker (you), the course materials, the visual (the PowerPoint) and the notes.

Theda C. Snyder - February 8, 2023
building a brand
Lawyers, Is Your Brand Your BFF?

Barbara Kaplan | Your brand is your ambassador, your employee, your board of directors. Nurture it lovingly. Guard it closely.

Barbara Kaplan - January 20, 2023
lifelong learning
Always Be Learning to Always Be Growing

Jay Harrington | If you want to get ahead, you need to set aside the time to learn and continuously grow and improve. Here are three keys.

Jay Harrington - October 12, 2022
law firm business development
30-Day Business Development Plan for Lawyers During the COVID-19 Crisis

Eventually, the crisis will pass. But can you afford to wait? Jay Harrington has positive steps you can take over the next 30 days to set you up for business development success.

Jay Harrington - October 8, 2022
Lawyer google reviews
Strategies for Getting More Five-Star Google Reviews for Your Law Firm

Annette Choti | If you are at a loss for how to get more five-star Google reviews, here's a look at the most effective strategies.

Annette Choti - October 8, 2022
lawyer online marketing
Why Online Marketing Is Much More Than Your Law Firm Website

A strong web presence — one where clients find you and are convinced to contact you — means more than a killer law firm website. Mark Homer explains.

Mark Homer - September 12, 2022
law firm marketing
Magazine: Level Up Your Marketing With the Best of Attorney at Work

Level up your marketing! Read Attorney at Work Magazine's Law Firm Marketing issue.

Joan Feldman - September 10, 2022
niche law firm
Targeting an Industry Niche

Sally Schmidt | Worried about the pipeline? Marketing to an industry niche or subcategory can lead to substantial new business. Here are seven steps to build your expertise.

Sally J. Schmidt - July 25, 2022
personal branding for lawyers
Junior Lawyers: Amplify Your Personal Branding With Intrapreneurship

Jay Harrington | There are countless ways to practice intrapreneurship and build your personal brand within your law firm. Here are a few ideas.

Jay Harrington - July 20, 2022
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