Personal Branding

From Zoom-ready tops to outfit polishing necklaces, here are image consultant Melanie Lippman's top gift recommendations. And there's not a slipper in the bunch.

Katherine Hollar Barnard | The more experience we can show, the more impressive our bios become. Right? Wrong.

If you are an established lawyer looking to grow your practice, or a young lawyer hoping to build a book of business for the long term, you should give serious consideration to writing a book. Why? There are few, if any, better marketing assets ...

"Protector of athletes" Sivonnia DeBarrros on having the confidence to build a six-figure, woman-owned law firm — and five things you need to succeed in your niche.

Jay Harrington | Five rules to building a personal brand that breaks through the noise.

Nothing But the Ruth! | Outsourcing your blog requires real collaboration with your marketing team — including a crash course on your area of law.

Melanie Lippman | Adding color to your black and gray closet is easier than you may think.

Tatia Gordon Troy | Many lawyers have learned to use their writing skills to reach a broader audience than those they serve every day — and create another stream of income.

Melanie Lippman | Getting dressed can feel overwhelming — but it doesn’t have to. Steps for creating your own personal style and wardrobe strategy.

Melanie Lippman | Getting dressed can feel overwhelming — but it doesn’t have to. Steps for creating your own personal style and wardrobe strategy.