Law Firm Culture

Mark Homer says that without a good sales process, you're probably wasting money on marketing. Here are five of the most meaningful changes your firm can make to improve intake and sign on more clients.

Your brand platform is a "gut check" for your marketing. Mark Homer shares exercises that will help you define your firm's characteristics, unique value proposition (USP) and ideal client persona so you can begin building a valuable and ...

If it feels like the business of practicing law is getting harder every year, you may be right. Kristin Tyler has a road map for a new law firm business model for 2020 and beyond.

How much has the legal profession changed in the past decade? A dive into the numbers in a newly released ABA report.

History lessons and takeaways from a panel around "Balancing the Scales," a documentary about challenges women lawyers have faced.

Try these tips on how to use content to recruit associates. Plus, some examples from firms that are knocking it out of the park.

Lessons in the art of making meaningful personal connections from Ruby's Customer Happiness Team.

Change can be difficult, but tremendously rewarding. Here's a look at a few of the lawyers who are pushing the limits.

Think you’re too busy or too stressed to commit to a volunteer role for a nonprofit or bar group? The key to success lies in learning to adapt.

With smart planning — and plenty of creative flair — a holiday party can be an enriching experience that bonds you to clients and referral resources in a personal way.