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Stop Selling Eight-Tracks and Start Unbundling

When was the last time you bought an entire album of music from a single artist? Most of us create playlists with tracks purchased on Apple iTunes from multiple artists and albums. We create exactly what we want to jive with our moods and circumstances. Freedom of choice is important to us as consumers, and the convenience of the Internet has only made this trend more pervasive. The shift in consumer culture has affected the legal profession as much as any industry. Consumers are looking for ways to pick and choose legal assistance the same way they address their other purchases. They want choice, free information, fixed prices and a more hands-on approach to meeting their own needs. ...

August 27, 2012 0 5 0