envelope

Get more Attorney at Work!

Sign up for our free newsletter.

x

All fields are required. By signing up, you are opting in to Attorney at Work's free practice tips newsletter and occasional emails with news and offers. By using this service, you indicate that you agree to our Terms and Conditions and have read and understand our Privacy Policy.

BLOG

call tracking and live chat

Call Tracking and Live Chat: Two Ways to Measure ROI and Boost Leads on a Budget

We’ve all heard that doing the same thing repeatedly and expecting different results is the definition of insanity. I want to put a new spin on it: “Marketing insanity” is continuing to spend money without knowing the results — meaning you can't prioritize how to spend your marketing dollars. Many law firms come to us experiencing marketing insanity, usually coupled with a track record of overwhelmingly poor performance in their marketing efforts. They're not alone. Most firms have little understanding of their marketing return on investment.

January 25, 2018 0 0 0