Daily Dispatch

So many say “just do it” when discussing "new normal" pricing strategies in the legal market. The thinking is that you should just pick a number that meets a client’s value proposition and go with it. While the simplicity of this is compelling, ...

You don’t need a coach to tell you that taking a partner or client to lunch is a great way to forge and further business relationships. But a recent—and for me, jaw-dropping—conversation with some women associates got me thinking there may be ...

As 2011 draws to a close, we bring you the biggest hits from Attorney at Work’s first year—in the form of two great downloads and two collections of posts by some of our most popular authors. Here’s your opportunity to catch up on ...

We’ve assembled the top marketing articles from the past 12 months of Attorney at Work—the ones readers told us helped them most, and the ones that generated the most “clicks”—into a handy downloadable guide to help get you rolling on your plans ...

Here on the cusp of the biggest holiday week of the year, it seems nearly everything that needs to be said already has been: "Seasons greetings!" "Happy Hanukkah!" "Merry Christmas!" "Thank you!" "Best wishes for the new year!" "Don't forget ...

Warren Zevon sang about sending “lawyers, guns and money” to get him out of a tight spot. But right now, it's lawyers who are in a tight spot. It’s getting harder to make it, every single day. Between the plethora of young lawyers looking for ...

Forrester Research calls email “the workhorse” of interactive marketing. In a recent report, “U.S. Interactive Marketing Forecast, 2011 to 2016,” they see email spending growing by a mere 10 percent, but believe marketers will ...

Yes, you can make all your holiday arrangements while sitting down in front of your computer. Online shops, electronic greeting cards, restaurant reservations ... it’s all pretty clean and easy these days. But there are a few—and we’re among ...

If you haven't already, you'll want to download 25 Tips for the New Lawyer. Even experienced lawyers say it's full of useful and thought-provoking perspective. And wisdom is far from a finite resource. Several of our readers and authors have ...

Do you want to find a way to compete better at a low or no cost? Are you ready to be viewed as the most relevant expert in your field? Well, if more effective marketing is on your list of resolutions for 2012, give this one a try: “I resolve to ...