Burkey Belser is president and creative director of Greenfield Belser, and interactive brand design agency focused entirely on services marketing. A legal marketing pioneer, he has won awards in every field of graphic design: identity, collateral, web and periodicals. In 1997, President Clinton awarded him a Presidential Design Award for Nutrition Facts, the nation’s familiar food labeling system. Belser was given lifetime achievement awards by both the Legal Marketing Association and the Art Directors Club of Metropolitan Washington. He blogs at Brand Thinking. Follow him @burkeybelser.