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guest posting
Guest Posting: A Powerful SEO Hack for Lawyers

Lawyers looking to make their content more visible should get much more aggressive about guest posting. Here’s how.

Jay Harrington - May 22, 2022
ethos pathos and logos
Lessons From Aristotle: How to Write Persuasively and Build Your Personal Brand

Jay Harrington | Persuasive writing follows a path laid thousands of years ago by Aristotle, the original master of persuasion.

Jay Harrington - May 2, 2022
attention economy
How to Build a Powerful Personal Brand in the Attention Economy

Jay Harrington | Five rules to building a personal brand that breaks through the noise.

Jay Harrington - March 7, 2022
establish a niche practice
Narrow Your Focus, Establish a Niche and Grow Your Law Practice

Jay Harrington | When building a practice, don’t try to serve everyone. Focus on serving someone. Others will follow.

Jay Harrington - February 9, 2022
email overload
Redefining What It Means to Be ‘Responsive’ to Clients

Jay Harrington | Spending too much time responding to email leads to too much stress because too little is getting done during the day.

Jay Harrington - January 12, 2022
attorney thought leadership
Thought Leadership Marketing: Don’t Hold Back Your Best Ideas

Jay Harrington | It may seem counterintuitive, but one of the best ways to generate new business opportunities is to share your best ideas for free.

Jay Harrington - December 8, 2021
building your network
Building Your Network: You’ll Regret Not Starting Sooner

Jay Harrington | Here are a few of the reasons to make building your network a priority early in your career.

Jay Harrington - November 4, 2021
lawyer thought leadership
Thought Leadership Marketing: Write for Someone, Not Everyone

Jay Harrington | There has never been a better time to stand out through thought leadership because there have never been more unanswered questions due to the rapid pace of change.

Jay Harrington - October 12, 2021
everything in its place
How to Set Yourself Up for a Productive Day

Jay Harrington | Build some "meez" into your daily routine by adopting some of these planning and productivity practices. They’re essential ingredients of a proven recipe for success.

Jay Harrington - September 7, 2021
thought leadership content
Four Ways to Use LinkedIn to Become a Thought Leader

Jay Harrington | Your thought leadership content acts as your agent — a public signal of your expertise amid all the noise online.

Jay Harrington - June 7, 2021
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