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Thought leadership. It’s a new term for an old concept—writing and speaking to enhance your visibility and build a public perception of your expertise. Lawyers have used thought leadership as a marketing strategy since the very early days of law ...

Question: Ours is a three-lawyer litigation firm with high-profile experience in a narrow issue. Obviously we don’t have the luxury of an in-house marketing department like the big law firms. But we certainly have the capability to best them in ...

Microsoft Office 2013 has been available for several months, but Office 2010 has been stable and mostly well-received in our firm. And with staff and lawyers already overwhelmed by the never-ending stream of new technologies hurtling toward ...

In an interview earlier this year, Laurel Bellows, managing partner of her Chicago business and employment law firm and current president of the American Bar Association, was asked, “How do you do it? How do you do work-life balance and is it ...

In the midst of a recent conversation about how to leverage Evernote to become more productive, I was asked a simple yet thought-provoking question: "Daniel, how do you define productivity?" My definition may be a bit nonconformist, but here it ...

With the Third Annual Super Marketing Conference in Boston mere weeks away, LOMAP's Jared Correia has lawyer marketing on the brain. The day-long conference is live at Suffolk University School of Law—and via webcast—May 16, but today the ...