SEO Secrets

thought leadership strategy

How to Build a Thought Leadership Strategy for Your Law Firm

Annette Choti | Building a thought leadership strategy for your law firm can seem complex. Break the process into steps.

Annette Choti - May 16, 2022
video for law firms

Video Marketing Tips for Law Firms

Annette Choti | To produce quality videos for your law firm, you need to understand what types of videos to make, how to film the content, where to distribute it and how to evaluate success.

Annette Choti - April 7, 2022
social media tips for law firms

Social Media Tips for Law Firms

Annette Choti | The content you develop and publish needs to be the right content for your target audience.

Annette Choti - March 10, 2022
website content

Helpful and Engaging: The Importance of Your Law Firm’s Website Content

Annette Choti | The content you develop and publish needs to be the right content for your target audience.

Annette Choti - February 14, 2022
digital marketing trends

Top Digital Marketing Trends for Law Firms in 2022

Annette Choti | Whether you manage your firm’s digital marketing strategy or outsource your marketing, here are the trends you should know.

Annette Choti - January 17, 2022
short-form video

Lawyers on TikTok: Tips for Short-Form Video Marketing

Annette Choti | Developing an effective marketing strategy takes time and money. Ensure you get results by avoiding these eight spending traps.

Annette Choti - November 30, 2021
spending traps

Avoid These Spending Traps When Investing in Law Firm Marketing

Annette Choti | Developing an effective marketing strategy takes time and money. Ensure you get results by avoiding these eight spending traps.

Annette Choti - October 28, 2021
social media strategy

9 Reasons Your Law Firm’s Social Media Strategy Is Not Working

Annette Choti | If your social media strategy is not creating the engagement with potential clients that you crave, consider these nine steps to relieve the suffering.

Annette Choti - September 9, 2021
LinkedIn Page

How to Rank Your LinkedIn Page on Google

Annette Choti | Perhaps it is time to transform your LinkedIn page into a lead-generating, rank-boosting marketing tool.

Annette Choti - August 3, 2021
podcasting tips

Podcasting Tips for Lawyers

Annette Choti | Podcasts keep growing in popularity. If you'd like to start one for your law firm, here are tips to help you begin and keep going. 

Annette Choti - July 7, 2021
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