Business Development

Annette Choti | To produce quality videos for your law firm, you need to understand what types of videos to make, how to film the content, where to distribute it and how to evaluate success.

You’ve spent thousands of dollars building and refining your law firm website, in hopes it attracts lots of new clients. But have you thought through the various legal issues surrounding the use of websites to market a practice? If not, you ...

Sally Schmidt | After two years away from in-person conferences, tradeshows and other large gatherings, your skills may be rusty.

Annette Choti | The content you develop and publish needs to be the right content for your target audience.

Sally Schmidt | Know the people who know the right people.

Analog Attorney | This productivity planner for legal marketing is based on solid psychological principles and setting simple, achievable goals.

Annette Choti | The content you develop and publish needs to be the right content for your target audience.

Mark Homer | Put yourself in the shoes of a referral and ask whether your website helps or hurts you and your law firm's brand.

Sally Schmidt | Remember that people’s impressions are based on their experiences with you more than on your words.

Julie Savarino | First, put your calendar's automatic reminders to work.