Digital Marketing for Law Firms

Annette Choti | Seven helpful hints to help you produce a top-notch legal blog — and nine quick tips to ramp it up!

TikTok is fertile ground for marketing legal services, but it takes more than a talent for lip syncing to attract the right kind of attention. You need an SEO for TikTok strategy to ensure your #lawyertiktok videos aren’t lost among the ...

Annette Choti | An audit allows you to closely examine your site’s content, design, and the user experience it provides.

Catherine Tang is applying everything she learned about remote lawyering to her new solo practice, including these apps.

Annette Choti | Perhaps it is time to transform your LinkedIn page into a lead-generating, rank-boosting marketing tool.

Nothing But the Ruth! | This may be naive, but shouldn't the purpose of continuing legal education be to make us better lawyers?

Gone are the days when people relied only on personal recommendations or traditional advertising to find a lawyer. Google has stepped into the role of the "trusted friend" recommending a lawyer, and online local reviews serve as word-of-mouth in ...

Annette Choti | Building a thought leadership strategy for your law firm can seem complex. Break the process into steps.

From the initial call to pricing, factors to consider when you evaluate digital marketing agencies for your firm.

Annette Choti | To produce quality videos for your law firm, you need to understand what types of videos to make, how to film the content, where to distribute it and how to evaluate success.