Digital Marketing for Law Firms

Gone are the days when people relied only on personal recommendations or traditional advertising to find a lawyer. Google has stepped into the role of the "trusted friend" recommending a lawyer, and online local reviews serve as word-of-mouth in ...

Annette Choti | Building a thought leadership strategy for your law firm can seem complex. Break the process into steps.

From the initial call to pricing, factors to consider when you evaluate digital marketing agencies for your firm.

Annette Choti | To produce quality videos for your law firm, you need to understand what types of videos to make, how to film the content, where to distribute it and how to evaluate success.

Nothing But the Ruth! | Ruth Carter redirects her work week by volunteering at an animal farm on Mondays and it's making her a better lawyer.

Annette Choti | The content you develop and publish needs to be the right content for your target audience.

Jay Harrington | Five rules to building a personal brand that breaks through the noise.

Nothing But the Ruth! | Ruth Carter interviews HBT Marketing Chief Creative Officer Nancy Harhut about getting responses to your emails.

Annette Choti | The content you develop and publish needs to be the right content for your target audience.

Mark Homer | Put yourself in the shoes of a referral and ask whether your website helps or hurts you and your law firm's brand.