Today the Merry Marketing Marathon continues with a powerful answer to bloggers' biggest question: "What should I write about today?" Recently I stumbled on a simple way to alleviate this problem. I started a Word document that lives on my computer desktop called “Blog Posts.” Now, whenever one of those brilliant ideas for a post hits my brain, I open this document, jot down the idea and get back to my day. It takes under a minute. Days or weeks later when I sit down to write, I can open this document and see all the ideas I’ve contemplated for posts.

It’s barely a week until Christmas — and that means it is time for our annual “Merry Marketing Marathon.” This year, we focus on all things digital — serving up some of the most-read, most-shared posts on social media, websites, video and more. Ring in some holiday cheer and consider how you can be a more […]

This year, Attorney at Work's annual "Merry Marketing Marathon" focuses on all things digital. Just ahead of the holidays, we are publishing some of the year's most popular posts on social media, video, blogging and more. Consider it our gift to you: Good ideas and inspiration to help you be a better digital marketer next year. Happy holidays!

Ah, the holiday season! The best of times, but with all the cheer comes a lot of stress, which can sometimes make it feel like the worst of times. First, there are so many things to do: gifts to buy, decorations to manage, holiday parties, charitable activities, kids’ holiday performances, plus the end-of-year craziness of the legal profession. Second, there’s family and friends, whom we love, but sometimes too much of a good thing can make us cranky. To top it all off, all these things to do make us tired and far less able to handle the extra stress. So, in the interest of keeping the season joyful, here are five tips to help you handle the extra stress and enjoy the festivities.

Last week while driving to an appointment, I listened to a morning interview show on the local Public Radio affiliate. I live in Colorado where the snow is really starting to pile up in the mountains, so the topic could not have been more timely: "Things Colorado Skiers Should Know About Their Liability and Safety." The expert was Evan Banker, a personal injury lawyer at Denver's Chalat Law, which specializes in cases involving collisions at ski resorts. It was a beautiful example of how lawyers can focus their law practice and use that focus to market their services.

A few weeks ago, a member of my business mastermind group posed a simple but profound question: What word encapsulates your hopes, goals and feelings for 2017? It’s a challenging question. As an entrepreneur, December is a time to wind down this year’s projects, clearing the decks for what’s to come. This question forces me to think about my theme for the next 12 months and where I want to be, personally and professionally, a year from now.

In "Evernote vs. Quip: A New Productivity King?" I introduced you to Quip, the collaborative workspace app invented by former Facebook and Google executives. Quip's creators wanted teams to be able to collaborate and share information without having to rely on email to exchange documents or use an old SharePoint site — and to do so without constantly exchanging multiple versions of a document with confusing redlines and comments. On top of all of that, enterprise customers would want the highest level of security. Essentially, if Evernote, Google Drive, Microsoft Office 365, Skype and Slack all had a baby, its name would be Quip.

I wasn't optimistic about finding a job that would fulfill the dreams that led me to law school. So, I started my own firm with a law school friend.

About this time each year, law industry publications are rife with advice about “holiday marketing.” The advice tends to be about gift-giving protocols and using social events to network and create relationships.

Law practice management software provider Clio released its first annual Legal Trends Report on October 17. The survey is a compilation of data aggregated from 40,000 Clio subscribers in the continental U.S. The data, representing usage events in Clio, is anonymized; the analogy the report draws is that of a turnstile at a sporting event, turning over numbers, without collecting identifying data.