Daily Dispatch

It’s a word that trips off the tongue without stopping to visit the brain on the way out. We use it all the time—and then ignore it as we go about the business of marketing our practices. That word, that concept, is "competition." When somebody ...

Sometimes a law firm name tells us a lot. A firm name composed of three guys, some of whom may have passed on, tells us the firm has been around for a while. "The Divorce Clinic" tells us what they do. If you need help with a merger, don’t ...

"Serving 21st Century Clients" was the theme that drove 11 fearless speakers to the stage at last week's LexThink.1 to pitch their personal angle—in a mere six minutes! How did they fare? For this week's Friday Five we asked writer Gwynne ...

Most lawyers eventually supervise other lawyers. How you handle this new responsibility can make all the difference in the quality of work you get and in your relationship with lawyers you may work with your whole life. Here are some tips on ...

I have served as the commissioner of my fantasy football league for a decade. I've also never won. Perhaps I am a masochist. Or maybe insane. Regardless, I remain in charge of a frustratingly painful organization that requires me to spend ...

In part one of this two-part post, Jared Correia reviewed Google’s revised search protocol, represented as "Search Plus Your World"—how and why it works, and how to opt out if you prefer to keep your social media and search functions well ...

If you decide to tackle email marketing on your own (as opposed to outsourcing the task), there are many online services that promise to help you build beautiful templates quickly and easily while also managing and maintaining your mailing ...

How many emails do you usually delete having read no more than the "from" line? Has your fear of adding to that in-box clutter—and recipiant irritation—kept you from including email in your marketing plans? Well, the truth is that there are ...

ABA TECHSHOW 2012 takes place this week in Chicago, March 29-31, and there's enough legal technology product news to keep the exposition hall buzzing way past closing time. In addition to the launches and upgrades we announced earlier in the ...

Like most attorneys starting a new firm, I want to know the best way to build my reputation—and my client base—so I asked for some advice from Erika Napoletano and Ari Kaplan. Napoletano is Redhead Writing and author of the book, "The Power of ...