Daily Dispatch

Friday Five
Five Thoughts on the Future for Solo and Small Firm Lawyers

In 2014, I spent a lot of time focused on the future of lawyers. One highlight of that was spending time with legal futurist Richard Susskind, who was our guest at the Oklahoma Bar Association's annual meeting in November. I also met and ...

Jim Calloway - January 30, 2015
multitasking
Do Yourself a Favor

Do you ever feel like everything you do is for someone else — be it clients, colleagues, staff, family members, the kid at the door selling candy bars to fund his class trip — when, truth be told, you are feeling pretty darn needy yourself? Most ...

Merrilyn Astin Tarlton - January 29, 2015
Social Media Marketing
A Lawyer’s Guide to Social Media Marketing

If your ideal clients are on the Internet (and if they are alive, they are), you might be missing out on a world of marketing opportunity. You can kick back and hope the random hits Google coughs up for your practice do the trick. Or you can ...

The Editors - January 28, 2015
Friday Five
Things Lawyers Say They Love About the Cloud

In nearly seven years of building and leading a company that provides practice management solutions for the legal profession, you hear a lot about the pains and joys of being a lawyer. I’ve engaged with hundreds (if not thousands) of lawyers ...

Jack Newton - January 23, 2015
10 Tips: Why I Love Publishing to SlideShare

What’s not to like about a large, highly targeted B2B market with low competition? Not much. That’s why SlideShare has become the Internet’s largest platform for sharing presentations. With 60 million unique visitors every month, it receives ...

Jayne Navarre - January 22, 2015
data redundancy
Target Practice: Writing for Marketing

Ask any parent of a small child, and they’ll tell you: Caillou is a whiny little puke. On the scale of fears for parents, seeing ...

Jared Correia - January 21, 2015
Word of Mouth Plus
Powerful Lawyer Marketing: “Word-of-Mouth, Plus”

A decade from now, consumers of legal services will use the Internet and mobile technology to do it all: research legal issues, find and engage an attorney, even have legal services delivered to them. But when answering the question “Where do ...

Dan Lear - January 20, 2015
Friday Five
Must-Go Events for Big Ideas in 2015

One of the first things we do at the start of a new year is open up our calendar and plug in the dates for conferences most likely to deliver the big ideas. We've poured over the sessions and speaker bios and asked for recommendations for 2015's ...

Joan Feldman - January 16, 2015
one of a kind with apples Bullied
Experiment Your Way to Legal Marketing Success

Business plans. Marketing plans. Professional development plans. The hard drives and filing cabinets of lawyers are littered with them. For some, developing a plan is a worthwhile exercise and a means to a desired end: business development and ...

Jay Harrington - January 15, 2015
Give Feedback
How to Give Feedback

The staff evaluation form lands on your desk, with instructions to return it within a week. It’s time for the dreaded annual performance review. And it's dreaded not just by those being reviewed. If you are giving the review, it raises ...

Mary Lokensgard - January 13, 2015
envelope

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