If your ideal clients are on the Internet (and if they are alive, they are), you might be missing out on a world of marketing opportunity. You can kick back and hope the random hits Google coughs up for your practice do the trick. Or you can ...
The Editors - January 28, 2015
In nearly seven years of building and leading a company that provides practice management solutions for the legal profession, you hear a lot about the pains and joys of being a lawyer. I’ve engaged with hundreds (if not thousands) of lawyers ...
Jack Newton - January 23, 2015
What’s not to like about a large, highly targeted B2B market with low competition? Not much. That’s why SlideShare has become the Internet’s largest platform for sharing presentations. With 60 million unique visitors every month, it receives ...
Jayne Navarre - January 22, 2015
Ask any parent of a small child, and they’ll tell you: Caillou is a whiny little puke. On the scale of fears for parents, seeing ...
Jared Correia - January 21, 2015
A decade from now, consumers of legal services will use the Internet and mobile technology to do it all: research legal issues, find and engage an attorney, even have legal services delivered to them. But when answering the question “Where do ...
Dan Lear - January 20, 2015
One of the first things we do at the start of a new year is open up our calendar and plug in the dates for conferences most likely to deliver the big ideas. We've poured over the sessions and speaker bios and asked for recommendations for 2015's ...
Joan Feldman - January 16, 2015
Business plans. Marketing plans. Professional development plans. The hard drives and filing cabinets of lawyers are littered with them. For some, developing a plan is a worthwhile exercise and a means to a desired end: business development and ...
Jay Harrington - January 15, 2015
The staff evaluation form lands on your desk, with instructions to return it within a week. It’s time for the dreaded annual performance review. And it's dreaded not just by those being reviewed. If you are giving the review, it raises ...
Mary Lokensgard - January 13, 2015A basic rule of good writing is to make every word count. “There is,” “there are” and “it is” are the weakest ways to start a sentence. Used this way, “there” and “it” are placeholders for the real subject of the sentence. They are particularly ...
Theda C. Snyder - January 12, 2015
Question: I read so much about lawyers engaging in social media, but I see little evidence of its effectiveness. How is social media being used by lawyers in a way that is beneficial? For this edition of "Ask the ...
The Editors - January 8, 2015
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