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Marketing

Take the Awkward Out of Holiday Parties

Five Ways to Take the Awkward Out of Holiday Parties

Holiday parties can be more awkward than meeting the parents. Try these tips to become confident.

Stephanie R. Hanna - December 7, 2018
Nothing But the Ruth by Ruth Carter

The Results Are In: How to Be an Effective Legal Blogger

Ruth Carter distills the results from Orbit Media's annual survey of more than 1,000 bloggers. What's working?

Ruth Carter - December 6, 2018

How to Ask for Client Testimonials

These four questions will help your happy clients get to the essence of their "client experience" story.

Susan Kostal - December 5, 2018

Five Ways Email Marketing for Lawyers Truly Works

If you’re new to email marketing, or even an old hand at it, try some of these low-maintenance methods for incorporating email into your marketing strategy.

Karin Conroy - December 3, 2018

Traditional vs. Digital Advertising: Striking a Balance

The way consumers research and buy services has changed. In the interest of helping your firm stay visible, let’s explore the pros and cons of traditional and digital advertising.

Mike Ramsey - November 28, 2018

Seven Steps to Throw an Unforgettable Holiday Party This Season

With smart planning — and plenty of creative flair — a holiday party can be an enriching experience that bonds you to clients and referral resources in a personal way.

Heather Harrington - November 20, 2018

Three Mindset Shifts to Help Take the Work Out of Networking

Working on some basic mindset shifts — before you deploy all the business development strategies you've learned — can make a huge difference.

Stephanie R. Hanna - November 15, 2018
Law Firm Holiday Card Planner

Law Firm Holiday Card Planner

Here is a 12-step guide and a timeline for getting your holiday card done. Open up your calendar and note these deadlines!

Elizabeth A. Butcher - November 13, 2018
Nothing But the Ruth by Ruth Carter

Are Your Personal Marketing Goals Scary Enough?

"If your goal doesn’t scare you, you’re not thinking big enough." Ruth Carter passes on advice for charting your personal marketing goals for the coming year.

Ruth Carter - November 12, 2018
Time and Billing Software Checklist

Time and Billing Software Checklist

Checklist | Six ways billing and timekeeping software helps boost your profitability.

The Editors - November 11, 2018