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Marketing

Guest Posting: A Powerful SEO Hack for Lawyers

Lawyers looking to make their content more visible should get much more aggressive about guest posting. Here’s how.

Jay Harrington - April 22, 2019
Nothing But the Ruth by Ruth Carter

Stay Curious: Wise Words from a ‘Wise Guy’

Ruth Carter shares a few favorite lessons from Guy Kawasaki's new book.

Ruth Carter - April 10, 2019

Using Content as a Lawyer Recruiting Tool

Try these tips on how to use content to recruit associates. Plus, some examples from firms that are knocking it out of the park.

Susan Kostal - April 1, 2019

Rewarding Your Referral Sources

You can do plenty of things besides referring work to stay in the good graces of potential sources of business.

Sally J. Schmidt - March 26, 2019

Legal Business Development Done Right: Plan and Execute

Jay Harrington's 10 steps to your best business game.

Jay Harrington - March 19, 2019
attorney advertising maze

Navigating the Maze of Attorney Advertising Rules

Ethics jail is not crowded with those who breach the ad rules, but there are consequences. Beware of these three myths.

William Hornsby - March 18, 2019
Nothing But the Ruth by Ruth Carter

Jerk Behavior: Don’t Write About Your Clients Online

Our job is to serve our clients, not to use them to bolster our image.

Ruth Carter - March 14, 2019
Well Said

Creative Price Negotiation

Before you can draw a line in the pricing sand, you have to have a replacement source of revenue.

Mike O'Horo - March 12, 2019

What to Write When Inspiration Goes on Strike

Staring at a blank page? Tips from Susan Kostal to get your creative juices flowing.

Susan Kostal - March 11, 2019

Educating Clients About the Dangers of Social Media Activity

Indiscriminate posting during a legal case can pose big risks for clients.

Scott Distasio - March 6, 2019