Social Media

The Friday Five

Clouds and Dirt: Tips from Clio Cloud Conference 2016

By | Sep.23.16 | No Comments

I deal in “clouds and dirt.” That’s how Gary Vaynerchuk (entrepreneur, angel investor, four-time New York Times best seller, and digital marketing agency CEO) began the closing keynote to the capacity crowd at this week’s Clio Cloud …Continue reading »

Posted in Daily Dispatch, Law Practice Management, Legal Technology, Social Media, The Friday Five

Nothing But the Ruth!

Blogging Advice from the Experts

By | Sep.21.16 | No Comments

I’m just back from Content Marketing World — a weeklong conference featuring hundreds of leading experts in social media marketing and blogging. I was there to speak on social media law and to learn how to be more …Continue reading »

Posted in Business Development, Content Marketing, Daily Dispatch, Nothing But The Ruth!, Social Media

The Friday Five

Places to Find Free Pictures That Communicate

By | Jul.29.16 | 1 Comment

Okay, I’ll say it and get it out of the way: “A picture’s worth a thousand words.” Trite as the aphorism may seem, it has been proven true time after time that a good solid …Continue reading »

Posted in Advertising, Communicating, Daily Dispatch, Digital Marketing, Social Media, The Friday Five

The Friday Five

You Need to Pimp Your LinkedIn Profile (Yes, You)

By | May.20.16 | No Comments

It’s nearly June. Time to update your LinkedIn profile again! After the inevitable January “fresh start” updates, many people leave their LinkedIn profile alone the rest of the year. If you’re a savvy social media user, …Continue reading »

Posted in Business Development, Daily Dispatch, Social Media, The Friday Five

The Friday Five

How to Avoid Lawyer Social Media Facepalms

By | May.13.16 | No Comments

Big social media faux pas are not uncommon these days. From politicians to airlines to big brands, no one seems immune to a misguided post that goes viral and is ultimately shared with the world. Lawyers, generally …Continue reading »

Posted in Communicating, Daily Dispatch, Professionalism, Social Media, The Friday Five

The Friday Five

Five Tips for Dealing with Web Marketers

By | May.06.16 | No Comments

For lawyers, web marketing is what the French call a devoir — a “have to.” But most of you would rather wash your hands of it. You didn’t go to school for an MBA or marketing degree. You have …Continue reading »

Posted in Business Development, Daily Dispatch, Legal Marketing, Social Media, The Friday Five

Ask the Experts from the LMA

How Am I Doing? Tools to Track Your Legal Blog

By | Apr.28.16 | 5 Comments

Question: Are there tools available to help me see how many people are reading my legal blog? Are there standards to judge its success? Lindsay Griffiths: What will be most important to you in gauging your blog’s …Continue reading »

Posted in Ask the Experts, Daily Dispatch, Law Practice Management, Legal Marketing, Social Media

Your Image

Snap a Winning Headshot, Part 2: It’s a Physical and Mental Game

By | Apr.14.16 | 1 Comment

In Part One of “Snap a Winning Headshot,” we talked about planning for your photo session — choosing what to wear, and how to look your best for the camera. But a great shot requires a …Continue reading »

Posted in Daily Dispatch, Legal Marketing, Professionalism, Social Media

Your Image

Snap a Winning Headshot, Part 1: Look in the Mirror

By | Apr.13.16 | No Comments

These days, potential clients are going to look you up online before they ever meet you. They want to see who you are, what you’ve done and where you earned your law degree. The headshot you’re …Continue reading »

Posted in Content Marketing, Daily Dispatch, Legal Marketing, Social Media

Get to the Point

A Politically Incorrect Marketing Tip

By | Apr.11.16 | 2 Comments

Ten minutes of top-of-the-hour cable television news can make you feel like your head is going to explode. Or maybe you’ve just read some total bozo’s post. You may want to grab your phone and …Continue reading »

Posted in Daily Dispatch, Get to the Point, Legal Marketing, Social Media

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