"Question: We’re moving to new offices in a couple of months. Some say this is a 'marketing opportunity.' I say it’s just important to let people know about our new address and contact information, but we don’t need to spend a lot of money on an ...
The Editors - March 14, 2013Today is the first in a new edition of "Ask the Experts" produced in collaboration with the Association of Legal Administrators. ALA told us that one of the most troubling issues on law firm managers’ desks right now is ...
The Editors - February 21, 2013In this edition of "Ask the Experts," three savvy members of the Legal Marketing Association take on the question, "I say that law firm websites are a thing of the past. They are nothing more than brochures. I’m trying to ...
The Editors - February 13, 2013Question: "Help! I just need to know the right words to use. I’ve got a great network of potential clients and lawyers who could refer clients to me. But I apparently send the message that I’m not interested. How can I ask for ...
The Editors - January 21, 2013Seized by sweaty anxiety at the mere thought of speaking with a reporter? Perhaps a bit of professional advice will help set you up to master the interview. In today's launch of our regular new feature "Ask the Experts," three media-savvy ...
The Editors - December 11, 2012
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