Columns

Annette Choti | Developing an effective marketing strategy takes time and money. Ensure you get results by avoiding these eight spending traps.

Teddy Snyder | Have email and voicemail gone by the wayside?

Sally Schmidt | Keeping clients when your firm is changing is a tricky business and involves a lot of reassurance — not just for them, but for you too.

Camille Stell | Ways to show you value and support the people who make your practice possible.

Jay Harrington | There has never been a better time to stand out through thought leadership because there have never been more unanswered questions due to the rapid pace of change.

Teddy Snyder | There is nothing lucky about needing surgery. The business chief who uncovers IP theft is not lucky. Yet we misuse this phrase regularly.

Nothing But the Ruth! | Ruth Carter interviews Joe Pulizzi, author of "Content Inc.," on tactics that apply to the legal industry.

Sally Schmidt | Whether it's informal conversations with referral sources or formal presentations with prospects, lawyers often are their own worst enemies.

Teddy Snyder | You regularly create quality content in your briefs and memoranda. Here are ways to recycle that document you’ve already created into marketing content.

This excerpt from "Microsoft Excel for Legal Professionals" explains when and how to use TEXTJOIN to combine text from multiple cells in MS Excel 365 and Office 2019.