Business Development

Infographic | You spent a lot of time perfecting that article. What will you do with it now (besides sending it to your mom)? Here are Ari Kaplan's tips on getting more mileage out of your hard work.

Mike O'Horo explains the perverse dynamic at play when firms hire lateral partners, and what's really at stake.

Michael Rynowecer says meeting these new expectations means the difference between getting hired and not. Here are changes having the most impact on law firms.

Infographic | Ari Kaplan's nine ways to get more out of getting published.

Invest, maintain or divest? This process will help you identify where to focus your marketing.

Gathering all available facts puts your firm in a much better position to match your pitch to the needs of your potential new client.

Infographic | Ari Kaplan's public speaking tips help increase your comfort level, communicate more effectively and connect with your listeners.

Here's a checklist to run through before you start your search for a BD or marketing professional.

It’s one thing to say, “We understand the process.” It’s another to show it to with, for example, process maps, charts, timelines, who-to-call lists or decision trees.

Aim for sequential growth that eases you into LinkedIn's many tools. Get comfortable. Gain confidence.