Business Development

Mike O'Horo explains the perverse dynamic at play when firms hire lateral partners, and what's really at stake.

Michael Rynowecer says meeting these new expectations means the difference between getting hired and not. Here are changes having the most impact on law firms.

Infographic | Ari Kaplan's nine ways to get more out of getting published.

Invest, maintain or divest? This process will help you identify where to focus your marketing.

Gathering all available facts puts your firm in a much better position to match your pitch to the needs of your potential new client.

Infographic | Ari Kaplan's public speaking tips help increase your comfort level, communicate more effectively and connect with your listeners.

Here's a checklist to run through before you start your search for a BD or marketing professional.

It’s one thing to say, “We understand the process.” It’s another to show it to with, for example, process maps, charts, timelines, who-to-call lists or decision trees.

Aim for sequential growth that eases you into LinkedIn's many tools. Get comfortable. Gain confidence.

Simple tips for incorporating social media into your business development activities.