Business Development

Marketing Discreetly

How do you tout client experience while maintaining client confidences along the way? Sally Schmidt says there are effective — and discreet — ways to do so.

Sally J. Schmidt - September 20, 2018
LinkedIn: Take the Time to Tell Your Story

Your LinkedIn profile should tell the best story of who you are as a professional, not simply list your job history. Here's where to focus your efforts.

Susan Kostal - September 4, 2018
Packaging Yourself

Your personal brand includes how you "package" yourself, from attire to tone to table manners. Five things that contribute to a positive or negative first impression.

Sally J. Schmidt - August 23, 2018
Men and Women Communicate Differently, But …

Regardless of the buyer's or seller's gender, there is a reliable way to communicate when selling your services.

Mike O'Horo - August 20, 2018
lawyer wrapped up in red tap professional autonomy
What’s Holding You Back? Building Your Book of Business Through Imperfect Action

If you’re like most lawyers, you’re probably experiencing frustration about your seeming inability to develop a consistent, profitable book of business — and gripped by inertia.

Jay Harrington - August 16, 2018
Service Delivery Takes Center Stage

On a tactical level, service delivery may be the best way to affect the client experience. It involves interacting, exchanging information and communicating with clients.

Sally J. Schmidt - July 30, 2018
Keeping Online Business Information Listings Up to Date

Google uses "citations" — also known as “business listings” or “linktations” — on sites such as Yelp, Facebook, Avvo and Justia to confirm that you are who you say you are. Building these citation sources at scale won't take you to the top of ...

Mike Ramsey - June 26, 2018
Well Said
Associates: Read Your Way to Business Development Success

In an issue of Strategy+Business, management guru Tom Peters suggests a number of books he considers valuable to read. In the interview, he quotes a respected business leader friend who argues that the No. 1 problem with big company CEOs is ...

Mike O'Horo - June 25, 2018
Making Firm Meetings and Retreats Personally Productive

I participate in a lot of law firm retreats and meetings, but one will always stand out. I was talking with representatives of the firm before the retreat kicked off when one of the partners pulled me aside, pointed out another firm partner and ...

Sally J. Schmidt - June 21, 2018
voice search microphone
Five Things Law Firms Need to Know About Voice Search

According to the projections in a VoiceLabs report, about 33 million voice-first devices were in circulation at the start of the year. By voice-first, we mean devices like the Amazon Echo and Google Home that sit on your counter and only ...

Mark Homer - June 15, 2018
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