Law Firm Marketing

Bull Garlington | All the worst handshakes and how to handle them.

Automated SMS marketing, also known as text marketing, is a powerful tool in the quest to find and keep new clients.

Digital PR is about enhancing your visibility and thought leadership through online placements, content and partnerships.

Katherine Barnard | Commenting on current events—from SCOTUS to legislation to elections—is part of the job for lawyers.

Sally Schmidt | The next time someone asks you what you do, think about the answer from their perspective.

The Planetary Lawyer Project’s Matthew Karmel talks with Alex Su, Amee Vanderpool, Chris Harvey, Jonah Perlin and Albert Tawil.

Jay Harrington | Clients are buying based on a promise you’ll deliver in a high-stakes matter, which is why trust is so vital.

Teddy Snyder | You need an up-to-date publicity still, also known as a headshot. People want to match a face with a name.

Sally Schmidt | Extra time on your hands? Spend it on marketing and business development activities that will position you for future success.

David Arato | The March 2024 Google Algorithm Update is particularly important for website owners in “Your Money or Your Life” industries like law.