Managing a Law Firm

It's a simple fact that being organically ranked number one on Google is still one of the most effective ways to drive traffic to your website. Even the savviest marketers may be unaware, though, that regular algorithm updates by the good folks ...

In this edition of "Ask the Experts," three savvy members of the Legal Marketing Association take on the question, "I say that law firm websites are a thing of the past. They are nothing more than brochures. I’m trying to ...

Last week, I had the absolute pleasure of speaking with social media entrepreneur and best-selling author Gary Vaynerchuk. If you haven’t read his book, The Thank You Economy, go read it. It’s fantastic. Gary —who has ...

Google Calendar, available with a free Google account and also bundled with the fee-based Google Apps productivity suite, is an interesting product. While it is not exactly revolutionary in the way it handles online calendar management, there ...

There’s an old show business axiom that you always want to leave the audience hungry for more. Yes, you may rightfully see your law practice as more business than vaudeville. But you also want clients to find working with you is so pleasant and ...

The most important ABA Model Rule governing professional conduct in the area of legal marketing is Rule 7.1, which covers communications concerning a lawyer's services. All states have adopted this rule, worded exactly the same or very close to ...

I’ve talked about how to become a more productive and successful lawyer (and person) by leveraging David Allen’s time management system, Getting Things Done, and either Evernote or Springpad. In this post I am going to home in on the first ...

Someone recently posed the following question on LinkedIn: Should a new solo attorney rent commercial space or work from home? The majority of respondents suggested she save her money and work from home. But it raised an interesting question. ...

With LegalTech New York this week and ABA TECHSHOW on the horizon, legal technology conference season is in full force—a little slice of heaven for technology lovers and PowerPoint geeks. But since the rest of us could probably use a little help ...

Do you get a sinking feeling in your stomach when someone mentions pitching new business to clients? While selling your expertise and your practice's services gets easier the more you do it, having a few formulas to rely on can help get you ...