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Deconstruct Your Competitors’ Websites

Sometimes, the winning formula is right in front of you. This is often true when marketing your firm online and building its web presence. Many lawyers would benefit from spending just a few hours reviewing the websites of their three top ...

Steve Matthews - May 19, 2011

Surprise Your Clients

To become known as a top-level firm, you must make care and service for clients your top priority, and view every interaction as a chance to exceed their expectations. While this may seem obvious, you'd be surprised at how often the basics are ...

Mark A. Ivener - May 18, 2011

Get What They Owe You

Financial success is not measured by the billable hours you work, but by the amount of cash you actually realize from them. Uncollected receivables are tantamount to an interest-free loan to the client that can eat up your cash flow and ...

Edward Poll - May 17, 2011

Feeling a Little List-less?

It’s Friday! If you’re anything like us, you have a long list of must-do’s and want-to-do’s for the coming weekend. Before you ease on out the office door and start checking things off that list, take a peek at this ...

The Editors - May 13, 2011

It’s Not Just the Economy, Stupid!

What a strange time to be a lawyer, and worse yet, to be in law school. I suspect that many law students are beginning to feel they are earning a degree in sheepherding, or buggy whip manufacturing. It’s not just the economy. That would be ...

Bruce W. Marcus - May 12, 2011

Make Your Hard Drive Picture Perfect

The best backup plans in the world often fail to recognize the time commitment involved in a ground-up hard drive recovery, including re-installing the operating system, software, drivers and files, plus customization and configuration. To speed ...

Catherine Sanders Reach - May 4, 2011

Cloud Computing: Client Portals

Cloud computing isn’t new. Lawyers have used cloud computing applications such as Lexis and Westlaw, and stored documents in the cloud to support automated litigation support, for many years. What is new about cloud computing is how it has now ...

Richard S. Granat - April 28, 2011
T-Rex with open mouth Otto Sorts

Get Out of the Way!

Most law firms have a senior partner who won’t stop doing things the “old way,” who won’t step aside so someone else can do it more efficiently or better. (Fill in your favorite saying about "pots" here.) Here’s the thing: For our clients, we ...

Otto Sorts - April 23, 2011
getting clients title showing three people

Conference Call Etiquette

We all have our own inane conference call stories. It seems a medium designed for the ridiculous and irritating and fraught with, well, stupidity. While the technology continues to improve, our conference call behavior seems impervious to basic ...

Merrilyn Astin Tarlton - April 19, 2011

Fresh Marketing Ideas

Last week, more than 1,000 people gathered in Orlando for the 2011 Legal Marketing Association Annual Conference. Just in case you weren’t one of them—or if you were but couldn’t attend all the sessions—we asked a few of Attorney at Work’s ...

The Editors - April 13, 2011