Get to the Point

Of course you use a dictionary when you don’t know the meaning of a word. But you might have to pay attention to context to figure out which definition applies and whether it’s the right word to use. That’s why the dictionary is the traitor ...

Teddy Snyder | Make sure every pronoun or pro-form reference is clear.

Teddy Snyder | You want to frame your opening in a way that supports your position.

Teddy Snyder | Smart marketers: Check out these suggestions for teasers to get people to open that email or click on your social media link.

Teddy Snyder | Funneling information to your clients from the books you read marks you as an expert who stays on top of the news in your field

Teddy Snyder | Have email and voicemail gone by the wayside?

Teddy Snyder | There is nothing lucky about needing surgery. The business chief who uncovers IP theft is not lucky. Yet we misuse this phrase regularly.

Teddy Snyder | You regularly create quality content in your briefs and memoranda. Here are ways to recycle that document you’ve already created into marketing content.

Teddy Snyder | Perhaps the newest words in general use will become generally accepted. Wouldn’t that be groovy?

Teddy Snyder | I am finally fed up with spell-check's inability to recognize an indirect object.