Columns

For lawyers, “shiny object syndrome” often becomes “shiny new social media platform syndrome.” Advice from Megan Zavieh on keeping ethics in mind from the moment you sign up.

Jay Harrington | Why do some lawyers succeed at building practices while others struggle? Here are five common business development mistakes, and what to do instead.

Analog Attorney | Here are five products that let you take your message offline while keeping it in your target demographic's line of sight.

Get to the Point! A lot of people are involuntarily out of work now, and a lot of terms are being thrown around to describe their status. Sometimes the terminology can affect access to unemployment benefits.

Most of us were used to taking our laptops home and doing some work, but few were accustomed to doing ALL work from home. Common topics raised in tech support calls during the shutdown offer insight into the biggest roadblocks for remote workers.

I wanted to learn what other attorneys are doing to weather this storm, so I created a quick survey. Here are some of the responses.

The Friday Five | Local digital marketing for small law firms is a challenge ... unless you use these tips from Conrad Saam to turn yourself into local marketing ninja.

Get to the Point! Parallelism, says Teddy Snyder, makes your writing more readable and memorable.

Friday 5 | Social distancing shouldn't stop you from building and maintaining your network. Here are Camille Stell's tips for networking through readily available tools.

Ask the Experts from the Legal Marketing Association | How can law firms best communicate and evolve their marketing both during the COVID-19 shutdown and once business returns to "normal"? Advice from Barbara Malin, Trish Lilley, Adam Severson ...