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Get Specific With Your Ask

If you want people to help you, they need to know exactly what you want. Follow Sally Schmidt's advice on being more specific to help your contacts help you.

Sally J. Schmidt - October 29, 2019
Shift Happens: 5 Ways to Handle Change as a Lawyer

Jamie Spannhake says change often feels like a problem to solve, or an obstacle to overcome. But the real obstacle is our belief that things will remain the same. Here are five ways to handle change gracefully and with less stress.

Jamie Spannhake - October 25, 2019
What Prospects Really Need Is Help Making a Good Decision — These 10 Steps Will Do It

Mike O'Horo explains the process whereby you help those who’ve found you make a well-informed and reliable decision — painlessly for them and for you.

Mike O'Horo - October 24, 2019
When Are You Too Sick to Lawyer?

Lawyers are notorious for working long hours — coming to the office even when they're sick. Ruth Carter gets Dr. Terry Simpson's advice on staying healthy during cold and flu season.

Ruth Carter - October 23, 2019
Clio
Capital Idea: Clio Raises $250 Million, But What Does It Mean?

Clio’s Series D is the biggest round in the biggest year for legal technology investment on record. And we still have a couple of months to go. Here's Jared Correia's take.

Jared Correia - October 17, 2019
Using Data-Driven Content for Law Firm Marketing

Increasingly, firms are using data to find hidden-gem topics. Susan Kostal explains how one firm used data to drive its content strategy, ultimately expanding a niche practice.

Susan Kostal - October 16, 2019
Legal Writing and Music: It’s Called Composition for a Reason

Did you know that many of our most cherished musical composers studied law? Josh Taylor explores the similarities in musical composition and legal writing.

Josh Taylor - October 14, 2019
OK, So You’ve Got a Thesaurus

You want to come across as erudite, not clueless.

Theda C. Snyder - October 2, 2019
Create a Digital Trail to Your Website Bio

You can’t passively sit by and wait for prospects to stumble upon your attorney bio. Jay Harrington explains how important it is to funnel people in the right direction.

Jay Harrington - September 30, 2019
Capsized: The Next Law Firms Will Dominate by Selling Subscription Services and Products

Jared Correia predicts that modern law firms will eventually tailor their pricing plans to consumer expectations — it’s merely a question of when.

Jared Correia - September 24, 2019
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