You want to come across as erudite, not clueless.
Theda C. Snyder - October 2, 2019You can’t passively sit by and wait for prospects to stumble upon your attorney bio. Jay Harrington explains how important it is to funnel people in the right direction.
Jay Harrington - September 30, 2019Jared Correia predicts that modern law firms will eventually tailor their pricing plans to consumer expectations — it’s merely a question of when.
Jared Correia - September 24, 2019Video | Nicole Abboud "Lead Like a Lawyer" No. 4
Nicole Abboud - September 23, 2019Experiential marketing is, simply, about creating memorable experiences that raise brand awareness and engagement. Not just events, but experiences that create a real connection and, ultimately, drive leads and new business to your doorstep. ...
Sally Kane - September 20, 2019Your bio is your calling card, but lawyers frequently miss the mark on what to include.
Ruth Carter - September 10, 2019Video | Nicole Abboud "Lead Like a Lawyer" No. 3
Nicole Abboud - September 9, 2019Jackson Walker's LinkedIn campaign is so simple and inviting that it quickly stands out among the sea of humblebrag content. Here’s how they did it.
Susan Kostal - September 4, 2019It's a good day to revisit the classic "Leadership Challenge" — and remember that we are all given opportunities to lead.
The Editors - September 2, 2019How much has the legal profession changed in the past decade? A dive into the numbers in a newly released ABA report.
Laura Ernde - August 30, 2019