Launched in 2008, Evernote rose in popularity because it solved a major constraint in our productivity — recognizing the changes in the way we actually work, access information and communicate. We no longer work on just a desktop or a laptop. We ...
Daniel Gold - September 13, 2016
Aleisha Gravit answers the question, "How can I get my foot in the door to meet with a potential client?"
Aleisha Gravit - September 12, 2016
You've spent money and time trying to drive traffic to your website's landing pages. Wouldn't you like to know you're not losing visitors because you fail to inspire trust? You've likely heard that you have anywhere from 3 to 30 seconds to grab ...
Tom Dunn - September 2, 2016
There are so many different ways to push marketing content out into the world. Some are brought to you by the wonders of the internet. Others require your in-person participation. Some are free, requiring nothing beyond the creation of ...
Susan Kostal - August 31, 2016
We all know the practice of law is high stress. Law firms can be challenging places: client demands mean working beyond business hours, issues are real, stakes are high and tight deadlines abound. “Lawyers, similar to those who work in the ...
Jamie Spannhake - August 19, 2016Perhaps the most ridiculous construct I see and hear regularly is the conditional introductory phrase that prefaces content in documents with, “If you are reading this,” or that starts voicemail greetings with, “If you are hearing this message.”
Theda C. Snyder - August 18, 2016
When they co-founded LeClairRyan in 1988, Gary LeClair and Dennis Ryan made a bold commitment to "Keep it small; only do venture capital work; love what they do." One out of three isn't bad; today LeClairRyan has more than 375 attorneys ...
The Editors - August 16, 2016 As a result of the flood of innovation in note-taking and task-centric apps since Evernote's inception, there's a large concern for lawyers in storing attorney-client and privileged information. While I know a lot of lawyers who choose to ...
Daniel Gold - August 15, 2016
In just a couple of weeks, the adrenalin kick is going to hit you. It never fails: Fall's arrival means it's time to get learning. Sure, you could try your hand at letterpress, or craft beer appreciation or even "Boot Camp Fit" classes (so ...
Joan Feldman - August 12, 2016This month's big question: "We’re a small firm and can’t afford to hire a full-time marketing director. Are there other options we should consider?" Of course there are. And in this edition of "Ask the Experts from the Legal Marketing ...
The Editors - August 9, 2016
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