Business Development

lawyer client relations
Lawyer Marketing Quick-Start Steps

Sometimes it seems the only business problem you really have is knowing how to get more clients. Sure, people talk about marketing plans, but exactly what plans should you be making? What’s working for others? What should your next priorities ...

Merrilyn Astin Tarlton - November 7, 2014
one of a kind with apples Bullied
Wisdom Marketing: Building Trust, Loyalty and Respect

"Click." Did you hear that? That "click" was in your reader's head. It's the proverbial light bulb moment when something you wrote resonated and registered with your audience. Someone has taken notice. You’ve just formed a relationship. That ...

Jay Harrington - November 3, 2014
Embarrassed About Your Elevator Speech?

Question: I need help with my “elevator speech.” When I begin to tell people about my practice, I tend to get flustered and embarrassed. Do you have any advice that would help me feel more comfortable telling people ...

The Editors - October 29, 2014
Best Way to Organize Your Contacts

If you are like most lawyers, you have done little to organize or manage one of your most important business development assets — your contacts. Why is it so important to keep track of the people you know?

Sally J. Schmidt - October 21, 2014
Nothing But the Ruth
Boldly Go Where No Firm Has Gone Before — With Your Holiday Card

A holiday card catalog arrived in the mail a few weeks ago. I’m mostly a holiday purist who believes that you shouldn’t start celebrating the December holidays until after Thanksgiving. However, there are exceptions when holiday activities ...

Ruth Carter - October 9, 2014
How to Suck at Networking

If you’re a law firm owner or partner, you know the drill — when you’re not working in your business, you should be working on your business. For most of us, that includes a lot of networking — attending mixers, going to lunches, interacting ...

Ruth Carter - August 18, 2014
one of a kind with apples Bullied
The Expertise Effect: How Getting Narrow Can Grow Your Practice

There are countless ways lawyers can and do compete with one another for work. We have price — what work costs; process — how work is performed; personality — the lawyer’s and her firm’s; place — one’s geographic location; principles — ...

Jay Harrington - July 30, 2014
rainmaker lawyer
Rainmaking Steps: Skirting the Social Dilemma

As we enter the heart of summer, pleasant weather ramps up the frequency of cookouts and other casual events. We find ourselves spending less time with business contacts and more with family, neighbors and friends. Often that includes people ...

Mike O'Horo - July 18, 2014
Women looking at laptop screen Optimize
Relationships and the Web

Your relationships with clients, colleagues and other referral sources ought to be the focus of your client development process and your web presence.

Gyi Tsakalakis - June 4, 2014
Nothing But the Ruth
Business Group Memberships: Should You Renew?

Ah, spring is in the air! The flowers are blooming, the birds are chirping and I have just received annual invoices from the two business organizations to which I belong. Between the two, I just paid about $500 for the opportunity to list my ...

Ruth Carter - May 15, 2014
envelope

Welcome to Attorney at Work!

       

Sign up for our free newsletter.

x