Business Development

how to introduce yourself
How to Introduce Yourself as a Lawyer

In this classic from “The Coach,” Mike O’Horo: Smart advice on how to introduce yourself and get them talking! Following a recent post about networking, a reader asked, “What’s the best way to introduce yourself at a networking event?” What ...

Mike O'Horo - August 17, 2024
puzzle pieces personal connection
To Build a Stronger Personal Connection With Clients, Highlight Common Interests

Sally Schmidt | A common interest won't be the only reason a prospect sends you work. But once you’re on the shortlist, that personal connection can push you to the top.

Sally J. Schmidt - August 15, 2024
referrals flowing
Five Tips for Keeping Referrals Flowing

Lawyers often pursue new clients at the expense of servicing and marketing to existing clients. This is a mistake. It’s also a mistake to pursue new referral sources at the expense of your existing referral network. Your existing network should ...

Robert Theofanis - August 6, 2024
marketing to other lawyers
Marketing to the Bar: 5 Steps

I have spent a good deal of my career trying to get lawyers to spend less time with other lawyers and more time with clients and prospects.

Sally J. Schmidt - August 2, 2024
specificity funnel
The Specificity Funnel: From Ambition to Action

Jay Harrington | When it comes to building your practice, specificity is your roadmap, and action is your vehicle. The Specificity Funnel gives you both.

Jay Harrington - July 9, 2024
consider the client's perspective to keep client relationships from veering off track
From the Client’s Perspective: How to Keep Client Relationships From Veering Off Track

Sally Schmidt | If you haven't learned your client's preferences, you are basically saying you don't care what's important to them.

Sally J. Schmidt - June 27, 2024
law practice value proposition
What’s Your Law Practice’s Value Proposition?

Sally Schmidt | The next time someone asks you what you do, think about the answer from their perspective.

Sally J. Schmidt - April 23, 2024
attorney newsletters
Attorney Newsletters: Six Lawyers Tell How They Built the Best Newsletters in Their Niche

The Planetary Lawyer Project’s Matthew Karmel talks with Alex Su, Amee Vanderpool, Chris Harvey, Jonah Perlin and Albert Tawil.

Matthew Karmel - April 12, 2024
Trust Equation
The Trust Equation: The Most Important Formula for Developing New Business

Jay Harrington | Clients are buying based on a promise you’ll deliver in a high-stakes matter, which is why trust is so vital.

Jay Harrington - April 1, 2024
publicity still for lawyers
Upgrade Your Image: Your New Publicity Still

Teddy Snyder | You need an up-to-date publicity still, also known as a headshot. People want to match a face with a name.

Theda C. Snyder - March 28, 2024
envelope

Welcome to Attorney at Work!

       

Sign up for our free newsletter.

x

All fields are required. By signing up, you are opting in to Attorney at Work's free practice tips newsletter and occasional emails with news and offers. By using this service, you indicate that you agree to our Terms and Conditions and have read and understand our Privacy Policy.