Facebook continues to gain fans in the profession, according to Attorney at Work's 2017 Social Media Marketing Survey, conducted in February. This is the third year we've asked lawyers about their social media habits, preferences and attitudes, ...
The Editors - March 15, 2017
Social media is trending in much the same way it has in past years: It's an even more reliable tool for nurturing and solidifying relationships. People turn to online social networks for recommendations on all sorts of things, including lawyers. ...
Gyi Tsakalakis - March 13, 2017
Does Facebook Live video provide value for law firms, or is it just another opportunity to lose time that could be better spent elsewhere? It depends. If harnessed correctly, Facebook Live offers a valuable platform to connect with your ...
Michael Mogill - February 24, 2017
It’s barely a week until Christmas — and that means it is time for our annual “Merry Marketing Marathon.” This year, we focus on all things digital — serving up some of the most-read, most-shared posts on social media, ...
Nicolas Gomez - December 19, 2016
This year, Attorney at Work's annual "Merry Marketing Marathon" focuses on all things digital. Just ahead of the holidays, we are publishing some of the year's most popular posts on social media, video, blogging and more. Consider it our gift to ...
The Editors - December 19, 2016
Now that all lawyers and firms are publishers, the demand for quality content has never been greater. And yet serious obstacles remain. How do you feed the publishing beast when you don’t have time to write (or don’t want to waste billable hours ...
Susan Kostal - November 1, 2016
Earlier this month in San Francisco while speaking at the Legal Marketing Technology Conference West, I made a startling observation. Marketing automation in the vast majority of law firms is either nonexistent or 10 years behind the ...
Adrian Dayton - October 17, 2016You have content on your website, your practice and bio pages, LinkedIn updates and posts, and, if you have one, a blog and client newsletter. That’s a lot of content, and it needs to be relevant and refreshed.
Susan Kostal - October 3, 2016
I deal in "clouds and dirt." That's how Gary Vaynerchuk (entrepreneur, angel investor, four-time New York Times best seller, and digital marketing agency CEO) began the closing keynote to the capacity crowd at this week's Clio Cloud Conference ...
Joan Feldman - September 23, 2016
I'm just back from Content Marketing World — a weeklong conference featuring hundreds of leading experts in social media marketing. I was there to speak on social media law and to learn how to be more effective with my own marketing efforts. (I ...
Ruth Carter - September 21, 2016