Communications Skills

While forgetting names is not the worst thing you can do socially, conversely, remembering names is one of the best. It eases social situations, sets you apart from the other bumbling schlubs, lets your companion know that they had a positive ...

Andrea Cannavina has advice on how to be in this strange land of the internet, without being a stranger.

Short is the new black. In a society where each and every one is frenetic, overworked and overwrought, the most effective marketing, then, is compact and to-the-point. But, even if you can write it, they will not come unless you choose the most ...

“If you want your law practice to survive, you’ve got to network!” When I was starting out as a solo, I heard that hundreds of times. And every time, my stomach turned. I'm not a natural networker, at least not as I understood the term. To me, ...

Warren Zevon sang about sending “lawyers, guns and money” to get him out of a tight spot. But right now, it's lawyers who are in a tight spot. It’s getting harder to make it, every single day. Between the plethora of young lawyers looking for ...

Forrester Research calls email “the workhorse” of interactive marketing. In a recent report, “U.S. Interactive Marketing Forecast, 2011 to 2016,” they see email spending growing by a mere 10 percent, but believe marketers will ...

I have had the pleasure of being part of Ignite Phoenix for the past two years. I spoke at Ignite Phoenix 5 and have volunteered at almost every Ignite event since. Each event features 18 speakers, and each speaker gets five minutes and 20 ...

Speaking engagements, while part of every short list of business development activities, can work against you just as easily as they can help develop leads for new business.  We’ve all suffered through presentations that should never have made ...

So how do you stay visible on the web and offer good content to your social networks? I've begun experimenting with "curating"—a form of social news aggregation—to create The LPS Reader, a newsletter of my handpicked, top 10 favorite posts of ...

So here’s a fun—and potentially very powerful—thing to do: Hop over to Vizualize.me and create an infographic resume for yourself. The result, I think you’ll agree, is high on the cool spectrum. Even better, it's low on the difficulty scale.