How to Use Marketing Automation to Drive Business B

Law Firm Strategy

attorney referral sources

How to Create a Referral Machine: Nine Tips

This list of changes or upgrades can help increase the number and quality of referrals you receive — including the types of work your referral sources send you.

Julie Savarino - September 9, 2022
solo practitioner

6 Lessons From My First 6 Months in Solo Practice

If you’re on the fence about whether to start your own practice, these tips from estate planning lawyer Robert Theofanis may inspire you to make the leap!

Robert Theofanis - September 6, 2022
legal fees

Don’t Be Afraid to Raise Your Legal Fees

Roy Ginsburg | This is no time to be shy. Clients are never as price-sensitive as you think.

Roy S. Ginsburg - August 7, 2022
side hustle for lawyers

Should Lawyers Consider a Side Hustle?

Pursuing personal projects or part-time work is not new for lawyers, but the “great reassessment” has amplified the discussion.

Camille Stell - August 5, 2022
niche law firm

Targeting an Industry Niche

Sally Schmidt | Worried about the pipeline? Marketing to an industry niche or subcategory can lead to substantial new business. Here are seven steps to build your expertise.

Sally J. Schmidt - July 25, 2022
law firm succession

Why Lawyers Procrastinate on Succession Planning

Roy Ginsburg | Small firms owners have a particularly hard time with succession planning.

Roy S. Ginsburg - July 12, 2022
law firm trademark

How to Name Your Law Firm and Protect It With a Trademark

Be sure to run a proper trademark search and file for federal registration before you fall in love with the name for your new law firm.

Josh Gerben - May 28, 2022
hire a paralegal

Top 6 Reasons to Hire a Paralegal Over a Lawyer

Roy Ginsburg | Resist the knee-jerk reaction to hire another lawyer. Instead, assess whether a paralegal can fill the need. You’ll find that in most practice areas they can.

Roy S. Ginsburg - March 8, 2022
strategic law firm positioning

How Attorneys Can Use Legal Data for Strategic Law Firm Positioning

Josh Blandi | Using legal data for strategic law firm positioning means knowing where the chips are falling before the next hand is dealt.

Josh Blandi - September 15, 2021
contract attorneys

Legal Staffing Lessons for Today’s Marketplace

You don’t have to increase headcount to level up the expertise of your team. Think of staffing strategies using contract attorneys.

Leslie Firtell - August 26, 2021
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