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Social Media

2017 Social Media Survey

2017 Survey Results: Lawyers’ Use of Social Media for Marketing

Facebook continues to gain fans in the profession, according to Attorney at Work's 2017 Social Media Marketing Survey, conducted in February. This is the third year we've asked lawyers about their social media habits, preferences and attitudes, ...

The Editors - March 15, 2017

How Lawyers Should Use Social Media in 2017

Social media is trending in much the same way it has in past years: It's an even more reliable tool for nurturing and solidifying relationships. People turn to online social networks for recommendations on all sorts of things, including lawyers. ...

Gyi Tsakalakis - March 13, 2017
Facebook video

Pros and Cons of Facebook Live Video for Law Firms

Does Facebook Live video provide value for law firms, or is it just another opportunity to lose time that could be better spent elsewhere? It depends. If harnessed correctly, Facebook Live offers a valuable platform to connect with your ...

Michael Mogill - February 24, 2017

Five Quick Tips for Mastering Social Media

It’s barely a week until Christmas — and that means it is time for our annual “Merry Marketing Marathon.” This year, we focus on all things digital — serving up some of the most-read, most-shared posts on social media, ...

Nicolas Gomez - December 19, 2016

Merry Digital Marketing Marathon

This year, Attorney at Work's annual "Merry Marketing Marathon" focuses on all things digital. Just ahead of the holidays, we are publishing some of the year's most popular posts on social media, video, blogging and more. Consider it our gift to ...

The Editors - December 19, 2016

10 Tips to Crank Up Your Law Firm Content

Now that all lawyers and firms are publishers, the demand for quality content has never been greater. And yet serious obstacles remain. How do you feed the publishing beast when you don’t have time to write (or don’t want to waste billable hours ...

Susan Kostal - November 1, 2016
online marketing funnel

Six Fundamental Gaps in Online Marketing for Law Firms

Earlier this month in San Francisco while speaking at the Legal Marketing Technology Conference West, I made a startling observation. Marketing automation in the vast majority of law firms is either nonexistent or 10 years behind the ...

Adrian Dayton - October 17, 2016

Evergreen Content: Saves Headaches and Sets You Apart

These days, everyone in the legal profession is a legal publisher. You have content on your website, your practice and bio pages, LinkedIn updates and posts, and, if you have one, a blog and client newsletter. That’s a lot of content, and it ...

Susan Kostal - October 3, 2016
Friday Five

Clouds and Dirt: Tips from Clio Cloud Conference 2016

I deal in "clouds and dirt." That's how Gary Vaynerchuk (entrepreneur, angel investor, four-time New York Times best seller, and digital marketing agency CEO) began the closing keynote to the capacity crowd at this week's Clio Cloud Conference ...

Joan Feldman - September 23, 2016
Nothing But the Ruth

Blogging Advice from the Experts

I'm just back from Content Marketing World — a weeklong conference featuring hundreds of leading experts in social media marketing. I was there to speak on social media law and to learn how to be more effective with my own marketing efforts. (I ...

Ruth Carter - September 21, 2016