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There is no single path to a successful law practice. Over time, paths become blocked and new ones emerge. What worked 10 years ago may not work today. What works for some will not work for others. It's said business development is a ...

Practice innovation — at least in terms of pricing, project management and process improvement (the three "P's") — is the focus of the Legal Marketing Association’s P3 Conference, which just wrapped its second year. We asked Steve Nelson to ...

Previous Attorney at Work posts have discussed how to use Twitter for maximum effect while assuming you have an interest in it as a marketing tool. But some lawyers say they do not have Twitter accounts because it is irrelevant to their practice.

Accepting credit cards is just about the easiest way to ensure clients have no excuse not to pay your bills.

Oh, I admit I was a little hard on my colleagues, but their idea was an old one we tried years ago to no avail. I guess they felt I was a bit harsh in the process of shooting it down (again) too, because when I left the room, I overheard one of ...

The Annual Super Marketing Conference brings noted legal marketing experts from across the continent together in Boston (and is broadcast broadly beyond) to share their wealth of knowledge in a packed day of panels and presentations. The fourth ...

Recently, I was blown away by how awesome a fellow lawyer’s office is. It’s not very big, but it has a standing desk by a window that overlooks downtown Phoenix, opening up the rest of the space for an oversize leather couch and armchair. I ...