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attorney at work
Q&A With Heather Oden: Ball Janik’s COO on the Role Legal Ops Plays Today

You at Work Spotlight | Ball Janik COO Heather Oden

The Editors - January 5, 2022
attorney at work
Adding Rush Rates for Legal Services

Nothing But the Ruth! | What is the right word for a "drop-everything-and-fix-this" rate? Is it “urgent?” Is it “expedite?”

Ruth Carter - January 3, 2022
law firm marketing trends
Law Firm Marketing Regulation: What’s Hot and What’s Not — a Tribute

"It's not an imitation, it's a tribute." | Bob Denney passed away in October. In his honor, Will Hornsby borrows his format as he looks back over the recent past and a bit into the coming year.

William Hornsby - December 28, 2021
marketing and business development impact
Marketing and Business Development: Show and Tell

Sally Schmidt | Remember that people’s impressions are based on their experiences with you more than on your words.

Sally J. Schmidt - December 14, 2021
outsourcing your legal blog
Outsourcing Your Legal Blog Requires Collaboration

Nothing But the Ruth! | Outsourcing your blog requires real collaboration with your marketing team — including a crash course on your area of law.

Ruth Carter - December 13, 2021
attorney thought leadership
Thought Leadership Marketing: Don’t Hold Back Your Best Ideas

Jay Harrington | It may seem counterintuitive, but one of the best ways to generate new business opportunities is to share your best ideas for free.

Jay Harrington - December 8, 2021
law firm work allocation
Eliminating Bias in Work Allocation Is a Growing Focus for Law Firms

Law firms are gradually shifting away from the old "familiarity and proximity" model of law firm work allocation.

Andrew Talpash - December 2, 2021
Online Marketing: Try These 3 Techniques to Tempt Targets

Teddy Snyder | Smart marketers: Check out these suggestions for teasers to get people to open that email or click on your social media link.

Theda C. Snyder - December 1, 2021
book writing tips
So, You Wanna Write a Book? Five Tips to Help You Get Started

Tatia Gordon-Troy | Book writing tips from an editor to help you get clear on your goals and strategy for being a published author.

Tatia Gordon-Troy - November 26, 2021
Cyber Monday 2021 Deals for Analog Attorneys

Cyber Monday 2021 will be the most cyber Monday in the history of cyber Mondays and these analog gifts are the best ones.

Bull Garlington - November 24, 2021
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