Today people are less inclined to accept invitations to schmooze. Instead, says Jay Harrington, ask them to collaborate on an article, white paper or other projects.
Jay Harrington - February 24, 2020
Tips from Jamie Spannhake's inspiring new book, "The Lawyer, the Lion, and the Laundry: Three Hours to Finding Your Calm in the Chaos."
Jamie Spannhake - February 19, 2020
Pencil obsession is at the core of an analog resurgence, with luxurious examples in every price point — including one that costs as much as a nice used car. Analog Attorney highlights the subjects of breathless pencil blog reviews.
Bull Garlington - February 17, 2020The general grammar rule is to use “who” to refer to people and “which” to refer back to inanimate objects. The possessive form of “who” is “whose” but there is no possessive form for “which.” The result is that writers must choose between a ...
Theda C. Snyder - February 12, 2020Ruth Carter explains how a $4.99 app helps her create engaging graphics for her law firm marketing. Don't freak out. It isn't hard.
Ruth Carter - February 5, 2020
Analog Attorney | Promotional adhesives are the most fun you can have when marketing and you should affix yours to everything, everywhere, all the time.
Bull Garlington - January 30, 2020
It can be tough to talk to prospective clients about your services if they don’t know they need them. Susan Kostal on the question of using “decision” versus “awareness” content on your practice group pages.
Susan Kostal - January 29, 2020
Most law firms engage in various forms of content marketing. Fewer actually practice true thought leadership marketing. The qualitative difference between the two is significant, as is the quantitative impact on a firm’s bottom line.
Jay Harrington - January 28, 2020
Jane Finkle, author of "The Introvert's Ultimate Career Guide," says you may feel stressed working in the fast lane, but it’s crucial to stand up and be counted. Here are five pointers.
Jane Finkle - January 17, 2020For more persuasive writing, make sure every word counts and sentence construction is terse. Here are some suggestions.
Theda C. Snyder - January 14, 2020