Business Development

Success Begins With Your Own Resolve

"Always bear in mind that your own resolution to succeed is more important than any other."  — Abraham Lincoln. Abe Lincoln knew that success begins and ends with your own resolve. Today's inspiration for your New Year's resolution ...

The Editors - December 29, 2016
Five Digital Marketing Favorites

For our annual "Merry Marketing Marathon," we Look back over the past year and select a handful of your favorite digital marketing posts. Light up your thinking for the coming year's marketing strategy with a thoughtful read of these five.

The Editors - December 23, 2016
Five Quick Tips for Mastering Social Media

It’s barely a week until Christmas — and that means it is time for our annual “Merry Marketing Marathon.” This year, we focus on all things digital — serving up some of the most-read, most-shared posts on social media, ...

Nicolas Gomez - December 19, 2016
multitasking
Focus, People! Tell Them Precisely What You Do

Last week while driving to an appointment, I listened to a morning interview show on the local Public Radio affiliate. I live in Colorado where the snow is really starting to pile up in the mountains, so the topic could not have been more ...

Merrilyn Astin Tarlton - December 15, 2016
Well Said in a speech bubble
Strategic December Business Development vs. Mere “Holiday Marketing”

About this time each year, law industry publications are rife with advice about “holiday marketing.” The advice tends to be about gift-giving protocols and using social events to network and create relationships.

Mike O'Horo - December 8, 2016
Making Clients’ Lives Easier

Lawyers have a lot of questions about how to develop new business. Once they start working with a client, however, the question often becomes, “How can I expand the business?” The simple fact is that clients want to work with lawyers ...

Sally J. Schmidt - November 29, 2016
What's Hot and What's Not 2014
2016 What’s Hot and What’s Not in the Legal Profession

Attorney at Work readers always get the first look at Bob Denney’s annual “What's Hot and What’s Not in the Legal Profession” report on trends in the business of practicing law. Which practice areas are heating up or cooling off? Take a ...

Bob Denney - November 28, 2016
Match Game: Six Tips for Attracting the Right Clients

Finding the right clients is a lot like online dating. The way people find a date has changed dramatically, with eHarmony, OkCupid, Match.com and Tinder, but the rules of attracting and making someone “yours” really haven’t. The same is true of ...

Dan Lear - November 22, 2016
multitasking
Have You Got What Clients Want?

You can read all the books and listen to all the podcasts about legal marketing ... apply expert advice to your social media and blogging routine ... study up on how to build your personal network, entertain prospects and ask for the business — ...

Merrilyn Astin Tarlton - November 14, 2016
rainmaker lawyer
A Baker’s Dozen ‘Seller’s Market’ Myths

Many refer to the 2008 economic meltdown as the "Great Reset." For law firm business development, it’s healthy to embrace that as a literal expression. The law business was reset from a seller’s market, characterized by demand exceeding supply, ...

Mike O'Horo - November 7, 2016
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