Facebook continues to gain fans in the profession, according to Attorney at Work's 2017 Social Media Marketing Survey, conducted in February. This is the third year we've asked lawyers about their social media habits, preferences and attitudes, ...
The Editors - March 15, 2017Does Facebook Live video provide value for law firms, or is it just another opportunity to lose time that could be better spent elsewhere? It depends. If harnessed correctly, Facebook Live offers a valuable platform to connect with your ...
Michael Mogill - February 24, 2017For our annual "Merry Marketing Marathon," we Look back over the past year and select a handful of your favorite digital marketing posts. Light up your thinking for the coming year's marketing strategy with a thoughtful read of these five.
The Editors - December 23, 2016Today the Merry Marketing Marathon continues with a powerful answer to bloggers' biggest question: "What should I write about today?" Recently I stumbled on a simple way to alleviate this problem. I started a Word document that lives ...
Ruth Carter - December 20, 2016It’s barely a week until Christmas — and that means it is time for our annual “Merry Marketing Marathon.” This year, we focus on all things digital — serving up some of the most-read, most-shared posts on social media, ...
Nicolas Gomez - December 19, 2016This year, Attorney at Work's annual "Merry Marketing Marathon" focuses on all things digital. Just ahead of the holidays, we are publishing some of the year's most popular posts on social media, video, blogging and more. Consider it our gift to ...
The Editors - December 19, 2016Let me start by saying that I’m not an intellectual property lawyer. But I am a lawyer and part owner of a marketing agency. And, while I no longer practice law, I can still spot an issue when I see it. There’s a big one lurking for law firms ...
Jay Harrington - November 15, 2016Earlier this month in San Francisco while speaking at the Legal Marketing Technology Conference West, I made a startling observation. Marketing automation in the vast majority of law firms is either nonexistent or 10 years behind the ...
Adrian Dayton - October 17, 2016You've spent money and time trying to drive traffic to your website's landing pages. Wouldn't you like to know you're not losing visitors because you fail to inspire trust? You've likely heard that you have anywhere from 3 to 30 seconds to grab ...
Tom Dunn - September 2, 2016There are so many different ways to push marketing content out into the world. Some are brought to you by the wonders of the internet. Others require your in-person participation. Some are free, requiring nothing beyond the creation of ...
Susan Kostal - August 31, 2016Sign up for our free newsletter.