Law Firm Marketing

Sally Schmidt | A lot of lawyers (of all ages) are still skeptical about the value of an online presence for business development.

Teddy Snyder | Holiday gift-giving to clients and referral sources was already perilous before the pandemic.

Annette Choti | Whether you manage your firm’s digital marketing strategy or outsource your marketing, here are the trends you should know.

These days, potential clients are going to look you up online before they ever meet you. They want to see who you are, what you’ve done and where you earned your law degree. The headshot you’re using on your website and on social media speaks ...

Walter McCorkle | At long last, you have free time to focus on business development activities. Here's your checklist.

Jay Harrington | If you want to get ahead, you need to set aside the time to learn and continuously grow and improve. Here are three keys.

Eventually, the crisis will pass. But can you afford to wait? Jay Harrington has positive steps you can take over the next 30 days to set you up for business development success.

Annette Choti | If you are at a loss for how to get more five-star Google reviews, here's a look at the most effective strategies.

Annette Choti | Benefits and challenges of live chats and bots, as well as popular platforms.

Over the course of a career, almost every lawyer learns that their personal network is their most valuable asset and plays a critical role in generating clients, advancing within a firm, and finding new jobs. “I wish I had waited longer to build ...