Lawyer Skills

Improv for lawyers
Seven Business Lessons for Lawyers from Improv Comedy

Good improv comics have an ability to walk onto a stage and connect with an audience effortlessly. It may seem like this is because of their innate acting talent, but that's only part of it. Improv training gives these actors a toolbox of ...

Bull Garlington - July 6, 2017
Content Marketing Tips for Lawyers
Proofreading and Mindfulness: Bringing a Nonjudgmental Observer to Your Copy

With spellcheckers and online grammar guardians such as Grammarly, proofreading has become a nostalgic pastime for some writers. But proofreading is more than spotting typographical errors; it is a chance to impartially consider usage and ...

Susan Kostal - July 5, 2017
Are You Woke to Cultural Marketing?

In a country with increasingly diverse demographics, effective marketing must appeal to but not insult any group. Sticking to One's Own. People may be most comfortable consulting a lawyer in their own demographic, but that ...

Theda C. Snyder - June 29, 2017
Why Superlatives May Not Be So Super

Get to the Point has previously preached that specificity enhances credibility. In fact, I’m working on a cross-stitch with this aphorism to place on the office wall. Using an unsupported superlative flouts this rule.

Theda C. Snyder - June 13, 2017
Content Marketing Tips for Lawyers
Style Guides: Maintaining a Healthy Relationship Between Creator and Content

Most of us have a generally good grasp of English usage and punctuation. The problem is that some usage and punctuation errors are so subtle and pervasive that we are tricked into thinking they are correct. Additionally, language use is ...

Susan Kostal - June 1, 2017
Qualifiers Do Not Increase Quality

You can’t be persuasive if your message is confusing. Whether you’re arguing a motion or giving an interview on a political issue, clarity is what counts. A qualifier changes the meaning of another word or phrase. Too many qualifiers convolute ...

Theda C. Snyder - May 10, 2017
Content Marketing Tips for Lawyers
Write Your Way Into the Euphemism-Free Zone

Last month’s United Airlines overbooking debacle and the subsequent PR disaster and brand implosion has me thinking of the value of communicating clearly. There’s much to be critical of in United’s behavior and initial poorly worded erstwhile ...

Susan Kostal - May 1, 2017
masterful presentations
Are You Acting in the Courtroom?

A law student is working on a direct examination during a trial skills program. She is practicing her presentation — how she stands, gestures and speaks. Each time through the examination, she asks exactly the same questions, with ...

Marsha Hunter - April 24, 2017
client calls
A Solo’s Tips on Balancing Client Calls and Personal Time

If you’re a solo practitioner or in a small law firm, you are likely a slave to your smartphone, making sure clients can always reach you. As the managing partner at a small firm, I found it increasingly difficult to keep up with my clients' ...

Steven Palermo - April 14, 2017
You Can’t Practice Law Without Math

A big part of a lawyer’s role is negotiation, and that means numbers. A lawyer has to be able to calculate the value of whatever is being negotiated. Case evaluation is part art and a lot of math. Pulling a number out of the air and hoping the ...

Theda C. Snyder - April 12, 2017
envelope

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