"Serving 21st Century Clients" was the theme that drove 11 fearless speakers to the stage at last week's LexThink.1 to pitch their personal angle—in a mere six minutes! How did they fare? For this week's Friday Five we asked writer Gwynne ...
Gwynne Monahan - April 6, 2012Most lawyers eventually supervise other lawyers. How you handle this new responsibility can make all the difference in the quality of work you get and in your relationship with lawyers you may work with your whole life. Here are some tips on ...
Richard Hunt - April 5, 2012I have served as the commissioner of my fantasy football league for a decade. I've also never won. Perhaps I am a masochist. Or maybe insane. Regardless, I remain in charge of a frustratingly painful organization that requires me to spend ...
William Melater - April 4, 2012In part one of this two-part post, Jared Correia reviewed Google’s revised search protocol, represented as "Search Plus Your World"—how and why it works, and how to opt out if you prefer to keep your social media and search functions well ...
Jared Correia - April 3, 2012If you decide to tackle email marketing on your own (as opposed to outsourcing the task), there are many online services that promise to help you build beautiful templates quickly and easily while also managing and maintaining your mailing ...
Ritchenya Dodd - April 2, 2012How many emails do you usually delete having read no more than the "from" line? Has your fear of adding to that in-box clutter—and recipiant irritation—kept you from including email in your marketing plans? Well, the truth is that there are ...
Ritchenya Dodd - March 29, 2012ABA TECHSHOW 2012 takes place this week in Chicago, March 29-31, and there's enough legal technology product news to keep the exposition hall buzzing way past closing time. In addition to the launches and upgrades we announced earlier in the ...
Joan Feldman - March 28, 2012Like most attorneys starting a new firm, I want to know the best way to build my reputation—and my client base—so I asked for some advice from Erika Napoletano and Ari Kaplan. Napoletano is Redhead Writing and author of the book, "The Power of ...
Ruth Carter - March 27, 2012I live and write in the great, white, cold north, where the winters are long and the snows are deep and frequent. It takes a far hardier person than me to endure the endless winter months without heading south for an extended period of time to, ...
Vivian Manning - March 26, 2012The 2012 winners of the "Oscars of legal marketing"—the Your Honor Awards—were announced last week at the world’s largest gathering of legal marketers. For this week's Friday Five, David King Keller points us to five of the nearly 60 2012 ...
David King Keller - March 23, 2012