Daily Dispatch

All it takes is a quick eye-popping view of Riverview Law’s television campaign to understand the disruptive force of this InnovAction Award-winning U.K. firm. For law firms stuck on the billable hour, it's likely to be indigestion-inducing. ...

Prior to working with a sixth-year associate recently, I reviewed her online profiles. After we had talked for an hour, I noted that her bio was a complete disconnect from her practice. While she originally had been assigned to the firm’s estate ...

Joe stormed into my office and demanded to borrow my nine iron. It has a nice feel and weight, and I use it to practice swings in the office when I felt tense or meditative. Joe looked tense — but not very meditative. “What's up?” I asked. “That ...

Research-based legal rankings have become annual fixtures in law firm marketing calendars, especially as the main directories' cachet increases. Listings can be a great opportunity to publicize and enhance the reputation of individual lawyers as ...

You knew it had to happen. After years of blogs, hashtags and conferences referencing "The End of Lawyers," "Legal Rebels" and "New Normal," the movement finally became — you’ll excuse the expression — "old school." In February, while ...

What does it take to land television interviews and features in media outlets like Fox, The New York Times and CNBC? "How to Build Your Brand and Grow Your Network" is Daliah Saper's topic at the upcoming Lawyernomics 2014 conference — and with ...

As I looked out at the audience while teaching a CLE course recently, I started to wonder how many of them were there because they were interested in the material or because they just needed the credit hours. What were they really doing when ...

In an age where data breach incidents have become a common occurrence, many corporations are beefing up security to protect themselves against data theft and the huge losses that accompany it — financial, IP and customer trust, among others. As ...

Question: We saw the TV ad the Georgia lawyer created for the Super Bowl and also heard that a national law firm spent a ton of money on Super Bowl advertising a few years ago. Was that a good idea? I think it was awfully ...